War games competitive intelligence




















Business wargaming is all about giving organizations the ability to use their competitive intelligence to the fullest. Our roleplay simulations provide real-world knowledge and strategic thinking skills that can transform your business into the best version of itself. In addition, business wargaming invites you to challenge stifling, siloed internal practices that stand in the way of communication and collaboration and to instead foster cross-functional collaboration and teamwork. Communication and creativity are bolstered as the barriers between your business, your competitors and your success are broken down and eliminated.

The result is an enterprise-wide increase in driven, cohesive strategy and competitive intelligence knowledge. To be effective, wargaming consulting must take into account the market forces and competitive landscape of your industry. Engagement Level 3: Ongoing War Games and Competitive Simulations For fast-moving fields, Aurora GPS can help you integrate war gaming and competitive simulations into the monthly, quarterly or annual planning processes.

Facebook Twitter. Play to win. Learn how to use War Games. Understand the impacts of multiple possible futures for your organization — not just one. Prepare your organization to succeed no matter the event scenarios that actually comes to pass. Engagement Level 1: Partial-Day War Games or Competitive Simulation Ideally offered in-person, but available virtually for some attendees if schedules conflict, partial-day war games and competitive simulations offer organizations a way to quickly understand a limited set of scenarios — or simply learn the war game process before rolling it out to a larger audience.

Approximate timeline: 30 days. Overconfidence: People are often too confident in their beliefs, thinking the current view they hold is correct. Confirmation bias: If new evidence enters the data set, people will find information that confirms their beliefs more quickly than they will information that opposes them.

Preference toward certainty: Ambiguity is a state of being people try to avoid, especially in business. As a result, people express certainty where there is none.

What Is Business War Gaming? How War Gaming Works A typical war game takes place over one to three days and will usually begin with a pre-game preparation stage. The home team: This team represents the company running the war game, operating with the same values and resources their company commands.

The competition: This group may consist of one or more teams, each representing a different company in the market. The market: This team represents the market and the consumers, and usually consists of sales, marketing, and product development professionals.

This team assesses the decisions of the home team and competition and determines the reaction of the customers and the market as a whole. The team facilitators: In some ways, the facilitators act as the control team, and there is usually one facilitator per team. They can also introduce significant changes in the market, like policy changes or technological developments, changing the market environment to add real-life dynamics, and often pose challenging questions to the teams that those participants are not asking themselves.

Strategy formulation: The home team and competitor teams use the information to better understand the competitive mindset of the company they represent. They focus on assess their drivers, strategy, assumptions, and capabilities. This then leads to addition forecasting of potential moves and countermoves of particular future scenarios. Reaction and feedback: The facilitators take the strategies of the home and competitor teams to drive discussion with the participants around who wins and loses in the future market scenarios outlined.

There will be discussion and debate on how the choices made will affect the world at large, and if any new dynamics, like technological advances or changes in government policy, will emerge and how they will impact the market. The Benefits of War Gaming Using business war gaming for strategic planning is an exciting and engaging way to get ahead of the competition. Align leadership: War gaming helps your business leaders, from functional leaders to unit leaders, develop aligned strategies and priorities based on demonstrable data.

They can then take the information learned from the war games to create a complementary plan of attack, ensuring better company-wide implementation that can address the competitive landscape more effectively. Improve success: By simulating the competition and playing out their potential future actions, businesses can better predict what their challengers are going to do and develop more robust strategies in response.

These well-planned strategies are more likely to be successful. Red Teams can save a lot of time and resources by at least making you think about every possible scenario. War Games offer you new ways to think about your businesses, competitors and your decisions — as well as getting your team onside with a complete understanding of your strategy — as a simulated experience.

War Games are a great weapon to help you win in real life. This article asked what is a War Game and how to do one. About Octopus. We create more certainty, insight, competitive advantage and significant growth for clients operating in disruptive and traditional sectors. Trusted by brands, middle-market players, investors and startup innovators to answer the questions when you just need to know. Need to know more? Or not sure where to look? We offer a free no obligation consultation.

Proud Member of. Policies, privacy and terms of business. Skip to content. What is Competitive Intelligence? Creating a new strategy Once each team has an understanding of the competitor they represent, they go away to create a growth strategy to enable them to win the game. Rule nothing out The whole process can get very heated and feel very real, and the passion will bring some great ideas into play.

Selecting the winner Once your War Game is finished, each team writes up its findings and the umpires bring everything together.



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